Privacy policy

At VitalGlowUs, we believe your personal information is as sacred as your wellness journey. Just as you choose products that align with your values of authenticity and mindful living, we've designed our privacy practices to honor your trust and respect your digital well-being.

We understand that you're not just shopping—you're curating a lifestyle that reflects your commitment to balance, self-care, and intentional living. This policy explains how we protect and honor the personal information you share with us on this journey.

VitalGlowUs operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). VitalGlowUs is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
  • Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services.
  • Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
  • Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
  • Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

 

  • For Your Wellness Journey:

1.      Curate personalized product recommendations that align with your values

2.      Share educational content about mindful living, self-care practices, and holistic wellness

3.      Connect you with like-minded community members and wellness inspiration

4.      Provide customer support that understands your lifestyle and goals.

·        With Mindful Marketing:

1.      Send newsletters with wellness tips, not just sales pitches

2.      Share content about sustainable living and conscious consumption

3.      Offer exclusive access to products that support your authentic self

4.      Respect your inbox—quality over quantity, always

·        For Authentic Business Practices:

1.      Process orders with the same care you put into your wellness routine

2.      Protect your information like we protect our own values

3.      Use insights to create better products for conscious consumers

4.      Maintain transparency in everything we do

How We Disclose Personal Information

We believe in conscious partnerships, just like you believe in conscious consumption. We only share your information with partners who align with our values:

Trusted Wellness Partners:

  • Shopify: Our platform partner who shares our commitment to security
  • Payment Processors: Secure, trusted financial partners
  • Shipping Partners: Reliable delivery for your wellness essentials
  • Analytics Partners: Help us understand how to serve you better
  • Educational Partners: Wellness content creators and mindful living experts

Our Sacred Promise:

  • We NEVER sell your personal information
  • We don't share your wellness journey details without permission
  • We choose partners who respect your privacy as much as we do
  • We believe your data should serve your wellness, not corporate profits

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

We protect your information with the same dedication you put into protecting your well-being:

Our Security Rituals:

  • Industry-leading encryption (like a protective energy shield for your data)
  • Regular security audits (our version of wellness check-ups)
  • Limited access protocols (only team members who need to know)
  • Continuous monitoring (like mindful awareness of our digital environment)

Your Security Practice:

  • Use strong, unique passwords (like setting healthy boundaries)
  • Keep your account information current (like updating your wellness goals)
  • Report anything suspicious immediately (trust your intuition)
  • Log out on shared devices (practice digital hygiene)

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

Like your wellness journey, our privacy practices evolve with intention and care:

Our Mindful Update Process:

  • We'll email you about important changes (no surprises)
  • Updates are posted clearly on our website
  • We give you 30 days to review significant changes
  • Previous versions remain available for your reference

Your Continued Journey: By continuing to shop with us, you're choosing to trust us with your information. We don't take this lightly—it's a sacred part of our relationship.

DIGITAL WELLNESS & COOKIES

Just as you're mindful about what you put in your body, we want you to be mindful about digital cookies:

Essential Cookies: Like the foundation of your wellness routine—necessary for our website to function Personalization Cookies: Help us remember your preferences, like your favorite wellness categories Analytics Cookies: Help us understand how to improve your shopping experience Marketing Cookies: Allow us to share relevant wellness content and products (only with your consent)

Your Cookie Meditation: Use our cookie preference center to choose what feels right for your digital wellness journey. You can change these settings anytime, just like adjusting your wellness routine.

CONNECT WITH OUR WELLNESS PRIVACY TEAM

For Privacy Questions:

  • Email: privacy@vitalglowus.store
  • Phone: [Your phone number]
  • Hours: Monday-Friday, 9 AM - 6 PM EST (We believe in work-life balance too!)

For General Wellness Support:

  • Email: support@vitalglowus.store
  • Live Chat: Available during business hours for immediate assistance